Back to docs

Field manual / Updated 2026-07-19

Hook Lab

Save a public TikTok or Instagram video and get a timestamped breakdown.

Add a post

Open Hook Lab, paste a public TikTok video or Instagram Reel or video post URL, then choose Save and analyze.

The post appears in your saved list while ClipStitchr downloads the public video and reads it.

Read the analysis

Open a completed post to see the summary, public engagement numbers, performance explanation, and a timestamped play-by-play of the full video.

The analysis separates facts visible in the video from conclusions based on the public numbers that were available when the post was saved.

When a post cannot be analyzed

The post must be public and must contain a downloadable video. Private posts, photo-only posts, removed posts, and provider-blocked downloads cannot be analyzed.

If the source or model has a temporary problem, use Retry from the saved post.